Stacked

From a food truck to a permanent location with a brand identity to match.

Stacked is a family owned burger bar that have only used fresh, natural food since they started formulating recipes.

I have created the brand identity for Stacked; designing its visual identity, messaging system and packaging in a way that spotlights its unique food offering in a clean and contemporary way.

Designing a simple logo that pairs a bold wordmark with lines to bracket the ‘E’ from above and below, creating a representation of a burger being ‘stacked’ by layers of ingredients.

The new identity is composed of minimalistic posters and tools for applications ranging from menus to environmental graphics.